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UPLIFT partnered with BeSMART to provide tourism businesses and destinations with access to sustainability tools, trainings, and behavior-based strategies that supported responsible tourism practices. Through the initiative, participants explored practical ways to reduce environmental impacts, support local communities, and encourage thoughtful visitor behavior.

Supporting Sustainable Tourism Through Education & Action

The platform included:

  • Sustainability training videos and webinars

  • Industry-specific resources and tools

  • Action-oriented sustainability strategies

  • Templates and educational materials

Focus areas included:

  • Reducing single-use plastics

  • Water conservation and food waste reduction

  • Supporting local businesses and culture

  • Leave No Trace practices

  • Responsible visitor behavior

  • Destination stewardship

The initiative supported accommodations, restaurants, outfitters, attractions, destination organizations, and tourism partners across participating communities.

While the active program period has concluded, the BeSMART Platform and related educational resources remain FREE and available for continued learning and implementation. Please contact us if you are interested in utilizing these resources.

Easy steps for becoming more sustainable: the learning platform
15:02
Easy Steps to Becoming More Sustainable: Overview
23:26
Sustainability Lab: Lunch & Learn (Part 1)
46:37
Sustainability Lab: Lunch & Learn (Part 2)
52:29

Videos, recordings, and sustainability resources developed through the initiative remain available for continued education and reference. These materials continue to support tourism partners interested in learning more about sustainable tourism practices and visitor behavior strategies.

Additional Resources

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Support for this program came from the American Rescue Plan Act (ARPA) to address the impact of COVID-19 on the hospitality, tourism, and outdoor recreation industries. The UPLIFT program was funded under award 04-79-07689 from Economic Development Administration, U.S. Department of Commerce.

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