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Supporting Community Driven Tourism in Rural Communities.  


The goal of UPLIFT is to support tourism through community driven efforts in rural North Carolina. UPLIFT works regionally - across county borders - to support local tourism leaders and practitioners in realizing their vision for tourism in their community, including natural, recreational, cultural, agricultural, culinary, built and other tourism.


What's Next?

We are thrilled to be  in Phase 2, offering a variety of technical support, trainings, and workshops. Get ready to explore our upcoming events, whether they are held online or in person. Don't miss out on the opportunity to register for a webinar that serves your interest or RSVP for a meeting conveniently located near you.

Where We Work

The program will focus in the counties highlighted below as well as bordering counties where connections to regional itineraries exist. Regional workshops will be held in the highlighted counties, however bordering counties residents are welcome to attend. 

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